For more information on the Riders4Helmets campaign and more information on rider safety, visit www.riders4helmets.com.
The 2018 Event is On Track To Have More Than 700 Participating Retailers in 19 Countries
Three hundred and forty retailers in 12 countries have already registered to participate in the ninth Riders4Helmets International Helmet Awareness Day, to be held August 18th and 19th. With a month to go before the event, Riders4Helmets is on track to exceed the 680 retailers in 19 countries that participated in 2017, with 20% more retailers having already registered than by the same time last year. Riders4Helmets.com has teamed up with 20 helmet manufacturers this year, that will offer discounts on their helmets for two days only, via their global retailer network. The helmet brands that have committed involvement are Champion, Charles Owen, Dublin, Eurohunter, Gatehouse, GPA, International Riding Helmets (IRH), Jin Stirrup, JPC, Kask, KEP Italia, Kwesta, LAS helmets (Leslie Sutcliffe UK), One K, Ovation, Samshield, Tipperary, Trauma Void, Troxel, and Uvex. Retailers in Australia, Canada, Denmark, England, Ireland, Italy, Netherlands, New Zealand, Poland, Scotland, South Africa, Spain, USA, and Zambia have already registered to participate in this year’s event. International Helmet Awareness Day was founded in 2010 as a direct result of US Olympian Courtney King Dye’s accident, with the aim of educating equestrians on the benefits of wearing a properly fitting, secured and certified helmet.
